Career Purpose Coaching &
Mentor Coaching Services
I help business owners, team leads, new managers, and department heads connect their work with a deeper sense of purpose. We take time to explore what truly motivates you, what strengths and values you bring to the table, and how your personality influences your approach to leadership and decision-making. Together, we also address the practical challenges of stress and burnout, helping you build strategies to manage these realities without losing sight of what matters most.
As a certified coach through the International Coaching Federation (ICF) and a Master Solution-Focused Practitioner, I offer coaching programmes that are practical and results-oriented. These sessions are designed not only to support your personal growth but also to equip you with coaching skills to better lead your teams and develop your business. My clients value an approach that is clear, straightforward, and tailored to their individual needs - no unnecessary jargon, just honest support and actionable insights.
With additional training in group coaching and microlearning, I also partner with senior leaders and managers seeking to strengthen their professional identity and improve team dynamics. My coaching environment encourages honest reflection and real progress, helping clients regain confidence and clarity so they can take meaningful steps forward in their careers and businesses.
If you’re ready to take a practical, no-nonsense approach to grow as a leader, improve your team’s performance, and find renewed meaning in your work, I’m here to support you.
About
Julie is an International Coach Federation accredited career coach (PCC) and Certified Mentor Coach. She works with business owners and professionals in three areas:
𝗔𝗹𝗶𝗴𝗻𝗶𝗻𝗴 𝗪𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗣𝘂𝗿𝗽𝗼𝘀𝗲
Supporting clients in connecting their everyday work to a deeper sense of meaning and purpose, ensuring their roles are fulfilling and aligned with what matters most to them.
𝗦𝗲𝗹𝗳-𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 𝗮𝗻𝗱 𝗦𝘁𝗿𝗲𝗻𝗴𝘁𝗵𝘀 𝗘𝘅𝗽𝗹𝗼𝗿𝗮𝘁𝗶𝗼𝗻
Helping individuals uncover what motivates them, identify their unique strengths and understand how their personality shapes their leadership, communication and decision-making style.
𝗠𝗮𝗻𝗮𝗴𝗶𝗻𝗴 𝗦𝘁𝗿𝗲𝘀𝘀 𝗮𝗻𝗱 𝗣𝗿𝗲𝘃𝗲𝗻𝘁𝗶𝗻𝗴 𝗕𝘂𝗿𝗻𝗼𝘂𝘁
Working together to address real challenges of stress and burnout, and developing practical strategies for maintaining well-being and resilience while pursuing professional goals.
She also mentors coaches seeking their accreditation from the International Coaching Federation.
Some of her clients are from the logistics, oil and gas, advertising, e-commerce, information and communications, medical, education, banking, call centre and government sectors who hold mid to senior level roles as well as high level decision making roles within their organisations.
She enjoys seeing possibilities and a-ha moments unfold with her clients as they explore ways to move forward with their career, and manage their teams and stress better.
Having worked for more than two decades in the marketing communications profession across industries, types of organisations and economic situations, Julie is able to understand and empathise with her clients on the challenges they face. Having worked in and managed teams, Julie knows the benefits of understanding team roles, leveraging on the strengths of team members and the importance of helping teams understand and appreciate each other.
Julie is a certified Master Solution Focused Practitioner, a certified Solutions Academy Mentor Coach, a Strengths Champion Certified Coach, an Advanced Behavioural Consultant, Stress Management Consultant and Belbin® Team Role Accredited. She is also a Standard Mental Health First Aider with Mental Health First Aid International (Singapore) and an Apprentce Facilitator, Classic Trauma Healing (Trauma Healing Institute).
Besides the certifications listed above, Julie holds an MBA in Strategic Marketing from the University of Hull and a BA in Political Science & European Studies from the National University of Singapore.
Julie served on the Board of the International Coaching Federation’s Singapore Chapter as its Director of Membership and Assistant Treasurer. She was selected as an ICF Brand Champion out of 60,000 members to bring ICF brand to life and becoming its advocate and voice. She is also an active member of BNI Premier Chapter, Singapore.
Julie contributed one chapter, 'Career Coaching Sessions Using the OSKAR Model', to 'Solution Focused Coaching in Asia History, Key Concepts, Development and Applications' edited By Debbie Hogan, Jane Tuomola, Sukanya Wignaraja
She was raised in multi-cultural, multi-ethnic, multi-religious and cosmopolitan Singapore watching Sesame Street, The Electric Company, Happy Days and the likes. She has traveled since a young age to North America, Australia, New Zealand, Europe, Egypt, Rwanda, Middle East and many Asian countries.
Clients say she is warm, approachable, professional and comes to a coaching session with a curious and non-judgmental mind.
Testimonials
What Clients Have to Say
Julie helped me when I was considering a new position. Her insightful and strategic questions helped me to reflect about my goals, priorities and limitations. Her direct approach to coaching helped me to quickly focus on key areas and that served to provide me with clarity on what I really needed in the next phase of my career. I would recommend Julie for her ability to guide and focus one's career and life choices.
Edwin Sim
Director
Covenant Chambers LLC
Julie is wonderful at listening and distilling the points raised. She really helped me gain clarity on key priorities and what will move the needle for me.
Thank you for seeing me through quite a crazy period in my career journey. I really appreciate your listening ear and helping me get to a place where I feel more in control.
Varsha
Senior Account Director
Julie is a holistic career coach who leads her clients to consider many different aspects of who they are in order to find their purpose. She is well-informed about career pathways and the relevance of careers in fast-changing times.
With her unique set of tools, Julie leads her clients to find answers within themselves and applies her wealth of experience and insights to gently guide you along.
Joy Chen
Writer
I once was lost but now am found
I was going through a slump in job satisfaction and career unease when I knew I needed to find a coach to talk to. Very timely, I was re-introduced to Julie who was extremely patient, kind and supportive.
During our session, she was able to walk me through my current strategies, vision for my business and a goal for the future. I would undoubtedly recommend Julie for other lost sheep in their career journeys.
Aron Ho
Baker / Business Owner, Layere
Pick Your Package
3-Week Strengths-Based Leadership Programme
Unlock your leadership potential with our focused 3-week online programme, designed to help you harness your unique strengths for greater impact.
Each session is carefully crafted to build self-awareness, deepen team relationships, and equip you to navigate challenges with confidence.
Each session is 60 minutes.
Schedule Your 3-Week
Leadership Session Here
Discover & Leverage Your Leadership Strengths
This 90-minute one-on-one coaching session offers you a unique opportunity to deepen your self-awareness as a leader by exploring your strengths through the lens of CliftonStrengths, DISC, or Belbin Team Roles.
Aligned with the International Coaching Federation (ICF) philosophy, the session is fully client-centered and non-directive: you set the agenda, and the coach partners with you through powerful Solution-Focused questions and reflective listening.
Transform How You Lead.
Reserve Your Place Here
Initial Consultation on
C. A. R. E. E. R P. L. A. N-ning
A 30-minute initial consultation serves as a strategic pre-assessment session to determine your readiness for a four-session group coaching programme.
During this focused meeting, we'll explore your personal and professional development goals, evaluate your alignment with our programme design, and assess your motivation and potential for meaningful growth.
The consultation provides a valuable opportunity to preview key programme topics and understand our coaching methodology. We can also assess if the programme addresses your specific challenges and objectives.
Request Your Career
Planning Consultation Here
Workplace Relationship Programme
Team relationships can get tensed at times. Finding hope to manage the relationships better is the aim of these sessions. Each session is 60 minutes.
Session 1:
Setting expectations and
discovering if we can work together.
Session 2-3:
Understanding your behavioural leaning, discovering your values and team role and exploring ways that work in your environment to improve workplace team relationships.
Includes at least 3 tools.
Total Investment: 3 hours
Image by Alexa from Pixabay
